Privacy Policy
Last updated October 11, 2026
Built By Dusty ("we"), based in Tyler, Texas, runs Kennel Press. This policy explains what we collect and why, for two groups of people:
- Breeders who have a Kennel Press account, and
- Visitors to kennelpress.com and to breeders' websites (on breedsites.com or a breeder's own domain), including buyers who contact a breeder.
1. Breeders: what we collect
| What | Why | Kept |
|---|---|---|
| Email address, password (stored hashed by our authentication provider), optional display name | To run your account and sign you in | Until you close your account |
| Whether you want tips and news from Kennel Press by email, and when you said yes | To send product news only if you opted in. Account, billing and inquiry email doesn’t depend on it | Until you turn it off or close your account |
| Mobile phone number | We don’t ask for one at the moment. If we do, it’s to verify you before your website is published, which keeps scam sites off Kennel Press | Until you close your account |
| Your website content: text, photos, animals, litters, pedigrees, health results, quotes from families, and the contact details you choose to publish | To build and show your website | Until you delete it or close your account |
| A record of changes you make, such as "updated a litter" | To show you what changed recently in your editor | Until you close your account |
| Billing details | Handled by Stripe. We store your Stripe customer and subscription IDs, plan and renewal date, never your card number | As long as tax and accounting law require, up to 7 years |
| Product usage events, such as "created a site" or "published" | To understand and improve the product. Recorded with account and site IDs and counts, never names, emails, messages or IP addresses | Up to 24 months |
| Moderation records: reports about your site, automatic screening results and decisions | Trust and safety | As long as the site exists, plus 2 years |
| What you send to an AI-assisted feature (for example a pedigree photo or your answers about your program) | To draft text or read the pedigree for you to review | Only as long as it takes to produce the draft; we don't use it to train models |
2. Visitors and buyers
- Browsing a breeder's website. Breeders' websites use no advertising trackers and set no cookies. To count visits we derive an anonymous code from your browser and a secret that changes every day, so a visit can be counted once per day without identifying you or following you between days or sites. We don't count visits from browsers that send Do Not Track or Global Privacy Control. Page-view records are kept for 90 days and then only daily totals remain. Our hosting provider keeps standard server logs (IP address, browser, pages requested) for security and reliability.
- Contacting a breeder. When you send an inquiry, we store your name, email, optional phone number, message and which animal or litter it's about, and email it to the breeder's account address. The breeder then has your details and is responsible for how they use them. We keep our copy for 90 days, then delete it. We use your details for nothing else.
- Reporting a website. We store your report and, only if you give it, your email so we can follow up. We don't record your IP address with it.
- Bot protection. Sign-up, contact and report forms on our own domains use Cloudflare Turnstile, which processes your IP address and browser signals to tell people from bots, under Cloudflare's privacy policy.
Advertising measurement
On kennelpress.com and app.kennelpress.com only, you can choose whether to let Meta measure visits and four product milestones: creating an account, adding a first animal, publishing a website and starting a subscription. If you allow it, Meta receives the page address, browser and device information, its advertising identifiers and the milestone name. We don't send Meta your name, email address, account or website ID, payment amount, animal details, website content, or activity on any breeder website.
Meta's script and its _fbp and _fbc cookies load only after you choose Allow measurement. Your choice is stored for one year in the kp_meta_consent cookie and works across kennelpress.com and app.kennelpress.com. No thanks leaves the script unloaded. Do Not Track or Global Privacy Control keeps it off automatically. You can change your choice below at any time; turning it off tells Meta to revoke consent and removes those Meta cookies from our domain.
3. Who we share data with
We don't sell personal information. If you opt in to advertising measurement, we share the limited browser and milestone data described above with Meta. We use these service providers, each only for the purpose listed:
| Provider | Purpose | Data |
|---|---|---|
| Vercel | Hosting, edge network, AI gateway | Requests, server logs, what you send to AI-assisted features |
| Supabase | Database, file storage, authentication | Account and site data, photos |
| Stripe (Stripe Managed Payments) | Payments, invoices, sales tax | Billing details |
| Resend | Sending email (inquiries, account email) | Recipient, message content |
| Twilio | Phone verification codes, if we ask you to verify a number | Phone number |
| Cloudflare | Turnstile bot protection | IP address, browser signals |
| Meta | Optional advertising measurement | Page address, browser/device data, advertising identifiers and milestone name |
| Anthropic and other AI model providers reached through Vercel's AI gateway | AI-assisted setup and pedigree reading | Only what you submit to those features |
We may also disclose information if the law requires it, to protect people from fraud or harm (for example in response to a credible scam report), or as part of a sale or reorganisation of the business, in which case this policy keeps applying.
4. Breeders' websites and buyers' data
When a buyer contacts a breeder through their website, the breeder is responsible for the buyer's details once they receive them. We process the inquiry on the breeder's behalf to deliver it. Each breeder's website has its own Privacy page that says this and links here.
5. Your choices and rights
- Breeders can view and edit their content and account details in the editor at any time.
- Tips and news from Kennel Press are opt-in. Turn them on or off in Account, or use the unsubscribe link in any of those emails.
- Advertising measurement is opt-in. Use the controls below to allow it or turn it off in this browser.
- Anyone can ask us to access, correct or delete their personal information at support@kennelpress.com. We'll verify your identity first and respond within 30 days.
- Depending on where you live, you may have further rights under local law. Write to us and we'll honour the ones that apply to you.
6. Security
Data is encrypted in transit (HTTPS everywhere) and at rest by our providers. Access to breeders' data is limited to their own account by database-level rules, and our own access is limited to what operating the Service requires. No system is perfectly secure; we'll notify affected people of a breach as the law requires.
7. Children
The Service isn't for children under 13, and we don't knowingly collect their information. Breeder accounts are for adults.
8. Where data is processed
We're based in the United States and our providers process data there and in other countries where they operate.
9. Changes
We'll post changes here and update the date above. For material changes we'll email account holders before they take effect.
10. Contact
Built By Dusty, Tyler, Texas. support@kennelpress.com.